There are search engines that have come up in the recent years and as technology advance, people are finding their ways to reach the top of search results through the use of Search Engine Optimisation. Proper hashtags, metatags, keywords and the like have achieved this for us and our clients are one happy bunch of people now!!!
There is no doubt that the first thought in our mind when we need to look up something online is “OK Google” or “Hey Siri” which turn to Google for further research. Google Ads, being on the top of every search result list attract a lot of eyeballs and hence are one of the most preferred media of marketing for any business wanting to reach optimum growth.